Business Economics By Abha Mittal, Meghna Aggarwal
Business Economics By Abha Mittal, Meghna Aggarwal
Description
Business Economics is a comprehensive textbook aligned with the National Education Policy (NEP). This Edition expands on the strengths of the first Edition and incorporates updated pedagogical tools, case studies, graphical analyses, and problem sets. Its lucid presentation aims to develop students' analytical thinking and provide a solid foundation in the principles of Business Economics.
This book is intended for the following audience:
- Undergraduate Students (B.Com. Hons. and B.Com.) – Especially those enrolled in Semester V under the new NEP-based curriculum framework or similar Business Economics courses across Indian universities
- Educators and Instructors – Seeking a comprehensive, classroom-friendly resource that includes review questions, problem sets, and teaching aids such as tables, diagrams, and numerical problems
- Aspiring Business Professionals & Economists – Who require an introduction to the microeconomic principles shaping practical business decisions
- Competitive Exam Aspirants – Who can benefit from a well-rounded text on fundamental economic concepts, case studies, and numerical exercises to sharpen analytical skills
The Present Publication is the 2nd Edition, authored by Prof. (Dr) Abha Mittal and Dr Meghna Aggarwal, with the following noteworthy features:
- [Updated Content] Aligns with the latest syllabus requirements, ensuring students learn the most current theories and practices
- [Accessible Language] Complex concepts are explained in a clear, concise style, making the subject matter approachable for beginners
- [Integrated Practical Examples] Case studies and examples contextualise economic principles in business settings
- [Mathematical Rigor & Graphical Analysis] In-depth numerical illustrations, graphical models, and equations to aid conceptual understanding
- [Comprehensive Problem Sets] Exercises at the end of each chapter reinforce learning, with review questions and numerical assignments for self-assessment
- [Previous Year Question Papers] Invaluable for exam preparation, featuring papers from B.Com. (H) and B.Com. (P) Dec. 2024 examinations
- [Enhanced Pedagogical Tools] Tables, illustrations, and diagrams throughout the text support visual learning and clarity
- [Pedagogical Orientation] The authors place a strong emphasis on the application-oriented approach, ensuring that theoretical discussions are consistently linked to practical scenarios students may encounter in business environments
- [Relevance to NEP & UGCF] The text adheres strictly to the National Education Policy guidelines and the Undergraduate Curriculum Framework (UGCF) of Delhi University, making it a reliable choice for faculty updating their courses